Buy-back Contracts
v Features
Ø
A buy-back or return clause in the contract
allows retailer to return unsold inventory up to a specified amount, at a
agree-upon price.
Ø
Common in book industry
Ø
In auto-industry, manufacturer provides holding-cost
subsidies where manufacturer gives certain amount to retailer for every unit
held in the inventory over a period.
v Advantages
Ø
Increases the supply chain profit
Ø
More order from retailers to the manufacturer
v Disadvantages
Ø
Buy-back is not attractive with more cost of
return
Ø
Retailer may exert less effort to sell
Ø
Information distortion at the retailer level
Revenue sharing Contracts
v
Features
Ø
Manufacturer charges low whole sale price to
retailer and shares a fraction of retailer’s revenue.
Ø
Applicable in blockbuster movie rentals and
movie studios for videos.
v
Advantages
Ø
Best suited where cost of return is very high
Ø
Disadvantages
Ø
Retailer may exert less effort to sell
Ø
Information distortion at the retailer level as
point of sale (POS) data required to calculate the revenue.
v
Disadvantages
Ø
Retailer may exert less effort to sell
Ø
Information distortion at the retailer level as
point of sale (POS) data required to calculate the revenue.
Quantity flexibility Contracts
v
Features
Ø
Manufacturer allows retailers to change the
order(within limits) after observing the demand.
Ø
Common practice in electronics and computer
industry.
Ø
Preferred for products with high marginal costs
v
Advantages
Ø
Increase supply Chain surplus
Ø
Less information distortion compared to other
contract types.
Comments
Post a Comment